Developing a communications strategy

One of my favorite projects since I began my work with the AGLG has been developing the office’s Media, Communications and Engagement strategy.

As a brand new office, it was a great opportunity to start from the ground up without any grandfathered in expectations – just our mandate and goals.

You can find the strategy available for download off of

AGLG Media Communications and Engagement Strategy


Mistaken Kimono

“Thank you Sir.”

“We appreciate you letting us know you picked up the wrong suitcase” the Air Asia service rep said.

His flat voice had the air of being rehearsed from a customer response guide. It came with a thick Malaysian accent and manufactured politeness.
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Shades of blue

A serene hue eases into the room. The morning layer of cloud pushes the blue tinge through the window slits.  The apartment is full of these cool tones, a reflection of last year’s grey painting frenzy.  She smiles at the awkward leftover painting taunting her from across the room. Why is it still there? It pleads pitifully from across the room while she daydreams all the ways she can mutilate it. Punishing it, but for what? Losing her affection?
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Turning Storify into useful SEO and analysis friendly content.

Storify is a great way to capture themed conversations and ideas shared online in a user friendly format.  However, I’m fast discovering that this platform falls short when it comes to exporting content. This may not be an every day need for everyone, but when you are hoping to use one of your stories stored on Storify to develop reports for executives, or want to be able to analyze the content using third party software, even to create a worlde the functionality is not there.

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CreativeGov Mockup

Sharepoint Branding

Microsoft SharePoint branding is one of those things that front-end developers love to hate and love to master. It is the inspiration for many blogs like SharePoint Makes Me Cry (which helps validate our frustration) and  Randy Drisgill’s blog which proves him to be no less than a SharePoint branding god.

When I first gained access to a SharePoint 2010 site a few months before its official release within the BC Government, I decided to challenge myself and test out the purportedly much improved branding capabilities by creating an a-typical sharepoint site.

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BC Health Service Locator iPhone App

Need to find a health service in BC? Use the BC Health Service Locator!

This is with out a doubt one of the best and most meaningful projects I’ve worked on as a public servant.

The BC Health Service Locator is an iPhone app that helps citizens find walk in clinics, hospitals, emergency rooms, immunization locations, and after-hours pharmacies near you. You can search for health services by city or keyword.

This video demos its functionality. It’s also my first debut as a hand model ;)

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Her porch light flicks off, and he trudges down the snow packed walk to the avenue. Enough she thinks. She’s had enough of him. She wonders if he’ll try to hitchhike again. Remembers that night: driving Katie from her dance class to Sarah’s house for a sleepover; she was on her way home when she saw him. He stood near the curb facing oncoming traffic, far enough away not to get splashed by the spray of tires, but close enough for drivers to see his upturned thumb. A ribbed shirt clung to his body highlighting the curves of dampened muscles. His skin is darkened from the re-occurring spray of road water. She pulls the Corolla over to the side of the road and watches him slowly start to make his way toward her car; his large strides purposefully avoid the water filled potholes. Why was she doing this? She could easily merge back onto the road and drive away. He reaches the door and looks through the glass at her. His eyes are solid gray, like the stones circling the path to the back porch. She unlockes the door.
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“And the bag boy gave me paper after I asked for plastic. It just shows you how much attention…” she stops mid sentence, her eyes staring into his unrecognizable face. The way his darkened eyes are glaring down at her sends a shiver through her spine. Immediately she chastises herself for complaining. As soon as he comes through the door he has me nagging at him; it’ s a wonder he comes home. Her stomach churns looking at him.

“I’m sorry Honey. How was your day?” she wills herself to smile up at him. His eyes narrow and darken. What is it? What have I done?
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He sets his suitcase against the hall closet. She stands in the corridor producing a weak smile. He reads the creases in her forehead, her clenched jaw; she has had a rough day. Three peddles have fallen from the tulips he brought home yesterday; the water has already yellowed. The crystal vase it sits in was an anniversary present. It’s a Tuesday night. She used to go to the gym with her sister Sara on these Tuesday evenings. He remembers the black lycra shorts and the faded Roots tee. Both lie folded at the back of the closet.